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  • « The Blog That Wouldn’t Die | Home | Break Your Best Practices Addiction »

    Don’t Blog? Don’t Exist.

    Why does your business need a blog? To get found online. For that matter, if you don’t come up on the first page of search results, you don’t exist.

    And getting found online is your raison d’être and if it’s not, it should be and you need someone to do something about it — yesterday.

    Look, you know me — I’m a bottom-line guy. And while blogging purists will trot out a bunch of reasons on why you should blog, using phrases like “social networking” and “interactivity,” I say that while those things are important — they’re ancillary to the Prime Directive.

    The Prime Directive is: Get found. Be on page 1. Be on page 1 in at least one of the Top 5 slots.

    Contact me if you just went to Google and discovered that your business ‘does not exist,’ (because it came up on page 2) at least according to the search engines.

    If we decide to work together, I’ll teach you how to control your Google results and get found and come up on the first page . . . in one of the Top 5 positions.

    Like what you read? Then click here to buy me a coffee.

    By Walter |

    Topics: Client Top Secret, Lessons Learned, Pro Analysis |


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