« If Ethanol’s The Solution . . . What Are They Really Selling You? | Home | Magazine’s Advertising & Marketing Worst Practices Doom It Before Launch »
CA gov Arnold Schwarzenegger laid it on the line and the nanny state is in an uproar. Probably didn’t help
that he was talking to special interest group National Association of Hispanic Journalists and telling them that the best way for their audiences to learn the language of U.S. commerce (yes, that’s English not Spanglish) is to use less of their product.
Dicey, Arnold. Very dicey. But true nonetheless, folks.
”You’ve got to turn off the Spanish television set” and stay away from Spanish-language television, books and newspapers, the Republican governor said Wednesday night at the annual convention of the National Association of Hispanic Journalists. “You’re just forced to speak English, and that just makes you learn the language faster.”
He’s right, you know. Every learning expert will tell you that the more you immerse yourself in whatever you need to learn, the more rapidly you will master it. It won’t be comfortable at first, but then nothing is.
Especially when you have to leave behind the old sense of identity that wasn’t working and exchange it for a more progressive one.
But wait . . . the funniest part of all this was the reaction of the special interest groups that routinely interfere with Hispanic assimilation into American culture. Check out these bon mots:
“I’m sitting shaking my head not believing that someone would be so naive and out of it that he would say something like that,” Alex Nogales, president and CEO of the National Hispanic Media Coalition, said Thursday.
Nogales said immigrants need Spanish-language media to stay informed and “function in this society.”
Pilar Marrero, the political editor for the Spanish-language newspaper La Opinion, chuckled at the governor’s comments, saying many Hispanics did not have time to learn English.
“They’re too busy working,” she said.
Source: FOXNews.com - Schwarzenegger to Immigrants: Avoid Spanish-Language Media
Hey I got one for you, if legal immigrants and illegal aliens need “Spanish-language media to stay informed and function in this society” then I think we need to wonder which society he’s referring to. Surely (”and don’t call me Shirley”) . . . he’s not saying that they need more Spanish-language media to function in an English society, is he?
One of the things that prohibits rapid assimilation into any culture (i.e., becoming successful) is being part of a special interest group that forces you cling to an old sense of self that wasn’t serving them well in the first place, remember? The Mexicans (and other immigrants) are fleeing from cultures that were not economically viable for them.
In a related instance, Rob Longenecker recently posted about this unbelievable incident in Berkeley where every special interest group gets their own graduation. Except for whites, that is. An all-white graduation is considered racist. How can Hispanic-only . . . Japanese-only . . . and Korean-only graduations not be racist, but an all Caucasian one is?
Someone explain this one to me but bring the crayons and the Big Chief paper, okay? Becuase I’m not getting it.
Read Longenecker’s commentary and follow the link to the original article. If that doesn’t make you do a cartoon double-take, nothing will.
And finally, try not to wonder which country you’re in the next time when calling from within the U.S. you have to “Press 1 for English.”
Like what you read? Then click here to buy me a coffee.
By Walter |
Topics: Marketing Mishaps, Pet Peeves, Pro Analysis |
To Read More Like This, See . . .
- Watching Relativity Fly*
- How Do You Market Quantum Physics To Peasants And Goatherders?*
- The 2,490 Year Decision
- Reversing The Law Of Cause And Effect Before It’s Too Late*
- Global Panic Marketing Heating Up
- Masticating Political Darlings By Marketing Them - Believer Beware
- The Lie About Global Warming Is A Big, Fat Lie - Marketing When Facts Are MIA
- Advertising Going Nuclear On The Greens!
- What’s Luck Got To Do With It? Everything And Nothing*
- Marketing Backfires - Congress Probes Carbon Offsets Industry
- Climate Alarmists’ Media Cakewalk - Marketing The Free Pass
- I Want To Help Save Al Gore . . .
- Let’s Make A Deal! Selling Global Warming’s Trillion Dollar Giveaway
- Marketing & Advertising Endangered Species: Straight White Males
- Magazine’s Advertising & Marketing Worst Practices Doom It Before Launch
- If Ethanol’s The Solution . . . What Are They Really Selling You?
- Is "Second Life" Marketing A Trip To Nowheresville?
- Do You Have The Most Dangerous Job in Business?
- Hotel Short-Sheeting — The Marketing Solution
- More Worst Practices, More Hotels Getting Away With It
- No Sheet . . . How Hotels Get Away With Ripping You Off
- Political Darlings’ Marketing Mastication — The Follow-Up
- UK Kiboshes Selling Gore "Brainwashing" Film To Kids
- Diamonds Are A Scientist’s Best Friend*
- Marketing Mishaps: MoveOn’s Bank Caught International Puppeteering
- MoveOn.org Is Doing Their Job — Marketing To Their Base
- Global Warming Hypocrisy - Seattle Style
- Green Marketing Facts Mow Down The Hype . . .
- Correct Ways To Market Your Cause: Darryl Hannah Vs Al Gore, Et Al.
- Feeding What We Oppose*
- Global Warming Czar Caught On Tape Dumping 55,000 lbs. CO2
- Marketing Mr. Amazing’s Magic Rocks -
- How To Create Instant Articles In Minutes And Get Rated An Expert
- Did Your Boss Just Burn Your House Down?
- No Thanks To You - More Copywriting & Advertising Screw-Ups
- Washington Post, Other Newspapers Afraid To Run Cartoon Mocking Radical Islam
- Outrage - Marketing To What Lies Beneath
- Advertising Tool’s Twilight
- Why You May Not Be Making As Much Money As You Think You Should
- Shocking New Tagline?
- Raving Fan “Shoots” His Mouth Off . . .
- Advertising Age - Traffic Plummets at Struggling Bud.TV
- Visual Strategy For Both Lives — The ROI
- Marketing False Claims About ‘Lawsuit Abuse’
- Walter’s Anti Social Media - What’s The ROI, Kenneth?*
- Leper! Leper!! Copywriter’s Goof Shames Him Into Hiding
- Pirates Of Progressives - A Marketing Mishap Musical Done Horribly Wrong
- Marketing Rebranding Mishap Gone Horribly Wrong
- Steering Him Out Of A Marketing Mishap Skid
- Your Front Page — Magazine Or Novel? Improves Sales Or Flattens Them?
- Rosetta Stone’s Hot Chicks Bridge Language Gap
- Best Practices - iCAP’s Release Meter FINALLY Does The Right Thing
- Phony Soldiers’ Marketing Strategy Mishaps - Seattle Style!
- More Halloween Horror! Warmongering Republicans Rise!
- Halloween Horror! Democrat Undead Come To Life!
- Democrats Own Worst Enemy - Another Fine Marketing Mishap, Stanley
- Did This Copywriter Use "Unnecessary Force"?
- MoveOn.org Continues Marketing Mishaps - Cracks Down On Critics
- Relaunching Your Product - My Quickie Marketing Strategy Guide
- Marketing Accountability - 2008’s Lucy Will Have Some ‘Splaining To Do
- John Stossel Guest Posts! Exposes Gore’s Marketing Through Intimidation
- Bill Clinton Adopts My Marketing Approach To Global Warming
- Climate Life Preserver Tossed To Kids - Selling Fear Vs Facts
- How To Trick Your Mind Into Writing & Finishing That Book!
- BBC Busts Gore On Lopsided Film — See The Report!
- Contact Me
- Pain Or Pleasure - Which Advertising Makes The Most Money?
- Has Quantum Mechanics Revealed The Soul?*
- Copywriter Whacked By Law Of Unintended Consequences!
- Selling The Reverend’s Ideological Pinata
- Top 10 Things I Learned From Bill O’Reilly
- ROI Copywriting Gets New Look — Thanks Dad!
- Practical Applications Of Quantum Science*
- Marketing Fanaticism - Why MoveOn.org Won’t Move On
- Marketing With Bad Sales Pitches
- Marketing Of Troop Withdrawal — The Cold, Hard Facts
- More Marketing Of Intolerance - The Hypocrisy
- Marketing Intolerance From The Party Of Tolerance
- Dish Network Thinks "Money Is For Nothin’ . . .’
- Dalai Lama’s Reese’s Peanut Butter Moment*
- Mindjet’s Public Relations Damage Control Machine Revs Up
- Mindjet Disses Promoter & Drops The Ball On One Of It’s Own
- John Stossel & Walter Terry Tackle Unhinged Learjet Liberal RFK Jr.
- How Saddam Hussein Can Make You A Better Entrepreneur*
- Passing Poverty Mindset To Next Generation*
- McFarlin Strikes Back While HP Runs Silent, Runs Deep
- Want To Sell More? Talk to Broca*
- More On HP’s Customer Failure Department — The Update
- HP Screws Loyal Customer - The Marketing Of Customer Failure
- Walter’s Magic Pen Relieves Bored Marketing And Sales Pros
- Got Enough Brains To Turn The TV Off?*
- How Barbie Outsmarted Conservatives, Feminists & PC’ers*
- Pearls Of Wisdom From The Unlikeliest Places*
- Marketing Ancient Wisdom’s Next Generation*
- Guerilla Marketing Strategies For ‘Secret’ Angel Dare
- Walter’s Quantum Physics: It’s All About Me, Me, Me, Isn’t It?*
- Ripped-Off Author Takes A Swing At Me
- The Big Unfinished Business*
- Divorce Ad Is Great Marketing Psychology
- How To Avoid Being Brainwashed By The Birkenstocks
- Marketing The Divorce Attorney Wives Hate
- Frontier Science Experiment Changes The Past*
- ‘The Secret’ Wars Smackdown
- Mindjet Strikes Back - It Ain’t Over ‘Til She Says It’s Over!
- More Landscaper Marketing Follow-Up — The ROI Of Language
- Badder Than Spider-Man 3’s Venom?
- So, Which Superhero Are You?
- Survey Says, "Half of Americans Have Little Use for Internet and Cell Phones"
- When Marketing Plans Muzzle Product Evangelists
- ‘Who Else Wants’ To Strangle Hackneyed Writers?
- Beware: Testosterone Marketing At Work
- Marketing A "Happy Period" - The Smackdown
- Marketing The “New Copywriting” Conspiracy
- Happy Periods/Unhappy Women — Marketing Feminine Products
- "Did You Pass Third Grade With That Mouth?"
- Landscaper Marketing Needs Pruning And Fertilizer
- ROI Of Targeting Your Blog To Niche Markets
- Bland Sales Copy - The ROI Of Tapioca Content
- Why Blogging Is The New Copywriting
- There Is Such A Thing As A Free Lunch
- It’s The Words, Stupid!
- The Two Functions Of A Company
- Corey Rudl On Bad Design
- Getting It Right The First Time
- Lance Armstrong Explains It All To You
- Is The Quantum Field Star War’s "The Force"?*
- Collapse Of Responsible Affiliate Marketing
- Marketing The Global Warming Monologue
- Inner SchoolMarm Writing - ROI Examined
- Reality Suck? Shift To A New Timeline*
- Marketing The REAL "Secret" - Lifting The Face Off
- HF* - Is He Blaming The Wrong People?
- HF* - Quantum Physicist Puts The Hurt On Naysayer
- HF* - Dodgeball In A Quantum World
- Heisenberg Fridays* - Vegan Hypocrisy: The New Edible Chauvinism
- NASA Lifts Off With New Blogging Tool
- Heisenberg Fridays* - Why Baby Chicks Are Smarter Than You!
- How To Be More Than A Marketing One-Trick Pony
- Right Bait? Right Fish? More Marketing ROI Secrets
- Fishing With The Right Bait - Secrets Of Marketing ROI
- Heisenberg Fridays - The Secret Of Baby Chicks Revealed!
- Marketing Salesmanship Zen
- Odd That It’s Odd . . .
- More Indoctrination Marketing Exposed! At Indoctrinate U
- “Get ‘Em While They’re Young!” Marketing Your Child’s Brainwashing (1969-2007)
- The Brains Behind The KISS Marketing Machine
- Marketing Give Me A Mc-Break Today
- Small Businesses - What They Need Most, But Appreciate Least
- Professional Practices’ Worst Practices - ROI Of Failure
- Majority Online Businesses Lose Money Big-Time
- Be More Effective - Strike These Words From Your Vocabulary
- Marketing "Lost" — Adrift In A Sea Of Open Loops
- Global Warming’s Stunning Admission - The ROI Of Marketing Backfires
- Does The ROI Of Compound User Annoyance Matter?
- More Ultimate Marketing Worst Practices: Al Gore’s Inconvenient Electric Bill
- How Blogger Prevents You From Getting More Traffic
- ROI Of Market Stumble - Cellphone Users Have ‘Function Fatigue’ Says USATODAY.com
- Pro Bono Or Pro Bonehead? Or . . .
- Red Fish . . . Blue Fish — Marketing Reinvention ROI
- The $200M Flush - Part 2
- 8 Free Things Every Site Should Be Doing
- Good Ad, Bad Ad — How Do You Know?
- The ROI Of It - Value, Not Cost
- Raving Fans
- Fast Food Doth Protest Too Much
- It’s 1984 In Cuba. Do You Know Where Your Privacy Is?
- Like A Gasping Fish On a Dry Dock . . .
- How to Flush $200M Down The Toilet — Ultimate Worst Practices
- The ROI Of Whole Hog Marketing Fun
- Can You Hear THIS Now? More Marketing Worst Practices
- How He Measured His Marketing’s ROI
- Everything I Know About Branding, I Learned From Superman
- More Personal = More Profits
- More Proof Why Copy Is King
- Top 10 Usability Film Bloopers
- Tony Bennett’s Masterstroke Promo
- Advertising Whitewash Of Modern Tom Sawyers
- MyBlogLog - The Greater ROI Stats Tracking Tool Of Choice
- 24 Redux - Copywriter/Agent-For-Hire Returns
- American Idol - Accountable!
- What Do Your Visitors REALLY Want?
- Break Your Best Practices Addiction
- Don’t Blog? Don’t Exist.
- Bird Flu Marketing — The Dark Side
- Polar-ity: More Marketing Of Imaginary Causes
- Because Subscribers Spend More
- Yet Even More Client Love
- Walter’s Rule #05 - Part 2
- Walter’s Rule #05 - Never Hide The Pain
- Copywriter & Furey-ous Guy Tackle The New Addiction
Comments
that he was talking to special interest group National Association of Hispanic Journalists and telling them that the best way for their audiences to learn the language of U.S. commerce (yes, that’s English not Spanglish) is to use less of their product.