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  • « The Art Of The Inconvenient Question | Home | A Million Dollars Or King Of The Squirrels? The Copywriter’s Dilemma »

    Are You Taking Advantage of these 22 Startling Economic Predictions?

    Michael Masterson has some startling predictions for 2008 that will impact your bottom-line. So why should youWalter Terry's ROIcopywriting - information-publishing - information marketing  care? Maybe you shouldn’t . . . maybe you should . . . either way, it all depends on what you DO with the information that matters, isn’t it?

    Normally, (as Masterson) acknowledges, I couldn’t give a spit about predictions unless they can improve my business, my clients’ businesses, or make more money for both.

    In his article, he does all of the above. I’ve clipped 2 of them below,

    so feel free to read about the other 20 by clicking the link at the bottom of the snippet.

    “20. The information-publishing industry - particularly the specialized information-publishing industry - will continue to grow, outpacing the general economy. Entrepreneurs who understand the difference between information, advice, and opinion will make fortunes.

    21. Direct marketing will continue to grow as general advertising declines. Businesses that are unskilled at direct marketing will have a tough time staying competitive. Many will fail.”

    22 Startling Economic Predictions for 2008 and Beyond

    Later in the article, he goes on to say:

    “If I am right about the future for baby boomers, it won’t be the end of the financial world. People who are smart enough to put their time and money into developing industries (such as direct-marketing, information-publishing, and Internet-related businesses) will do well.”

    What about you? Think his predictions are accurate? inaccurate? Do they confirm or counter your experiences? Are you wanting to move more towards information marketing as a result? If not, why not?

     

    Like what you read? Then click here to buy me a coffee.

    By Walter |

    Topics: Client Top Secret, Pro Analysis |


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